Dear Credit Union Friends, 

I hope you had an amazing holiday and returned refreshed and invigorated for the new year.

As my team and I begin to implement our ambitious plans for the new year ahead, I’m reminded that the Love My Credit Union Rewards program belongs to you. Your collective support combined with the uniquely collaborative nature of the credit union industry is what empowers us to negotiate these amazing deals for your members on your behalf. I’m humbled by the never-ending stories of your commitment to your memberships and I thank you for letting us be a part of it.

On our end, we are gearing up for a huge tax season this year with Intuit; one that will undoubtedly involve a tremendous responsibility to support members with many questions related to stimulus checks, unemployment and more. I can assure you we are prepared and ready to help you help them, so please be sure to leverage our Tax Content Hub and let us know what else we can do to assist you in your success. And keep in mind that the TurboTax Live products offer personalized support with an expert review prior to filing, or these specialists can even handle the entire tax filing start to finish, if your member prefers.

Last week we were able to convince our partners at IdentityIQ to temporarily double their credit union revenue share. Initially, they agreed to extend this 2X promotion to credit unions that enrolled by the end of January but given all that’s going on in the industry related to Covid-19 right now, we were able to have the double rev share extended until the end of February.

The marketing for IdentityIQ is really simple, and your credit union will now earn 15% each month for the first 12 months of every subscription purchased by every member. Monthly subscription costs average $16, so if 1000 members sign up, that would be $28,800 in non-interest income for the credit union. We also have packages available for your employees at an even deeper discount, so please let us know if you’re interested.

Our Carvana program has officially gone live and we are seeing dozens of credit unions enroll every day. We are so proud of this program and I really encourage you to consider it. Your members are already using Carvana to buy used cars, but many of them are getting their financing from Carvana and banks. The Love My Credit Union Rewards program offers a protected digital environment that includes the complete user experience they'd find on Carvana.com, without all the predatory lending offers and with the promotion of your credit union’s financing in its place. Plus, your members will get an unprecedented $100 cash reward deposited into their credit union account when they purchase through your program and you will get real-time loan leads for free. Everyone wins with this one, so let us know if you’re interested or go to the Partner Center and enroll today.

There is nothing I enjoy more than jumping on a call with credit union thought leaders to be inspired by their ideas and success stories and even their critical feedback, all of which my team and I use as our fuel for continued improvement and innovation. Please drop me a note anytime you’re interested in sharing; I’ll work around your schedule to connect.

From all of us here at Love My Credit Union Rewards, thank you for supporting this special program and happy new year!

-David